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Do you struggle to maintain the integrity
and accuracy of text copy within your global design efforts? Have
you ever experienced any of the following?
- Hundreds of thousands of dollars in printing costs, and landfill
charges
caused by copy mishaps.
- Discrepancies between the final client-approved copy and the copy
on
the actual in-store product.
- Painstakingly manually generated copy sheets...that are wrong.
- Total redesigns caused by late coming translations that are too long
to fit.
- Finger pointing client meetings following a quality incident.
For 5 years I worked at Procter & Gamble
and saw countless episodes when the process of managing copy impeded
timelines or resulted in costly errors. Inspired by the opportunity to
solve this problem, I created a software solution called Ubelix that
plugs directly into the Adobe® Illustrator® that
you and your designers use every day.
Olivier Fischer PhD, President
Ubelix
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Olivier Fischer, PhD, founded
Cincinnati-based Ubelix to fill a market need for copy management,
translation and localization capabilities within the packaging
design industry. Olivier brings to Ubelix
more than 20 years of experience in information systems. He was one the co-founders
of Planetfeedback,a company recently acquired by Nielsen BuzzMetrics. He has
managed the design and
technical aspects of Internet launches of major brands at Procter & Gamble,
including
Olay, Febreze, Swiffer, Jif, and Fixodent. Olivier has also taught system design
and
analysis, including data modeling using Computer Aided Software Engineering (CASE)
tools
at the College of Engineering at The Ohio State University. |
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